Send the survey. Get individual and team reports instantly. Coach with an AI workspace that prepares sessions, analyses notes, and keeps every client’s motivation profile one click away.





Every coach eventually hits the limits of instinct alone. These are the moments the framework is built for.
“You see that your client is great at coming up with solutions, but struggles at times to implement their personal action plan.”
“Prep time eats into billable hours — you invest time reviewing previous session notes to identify potential coaching opportunities.”
“Team engagements are hard to structure without a clear understanding of what motivates the team to enhance their performance.”
“You know your clients well, but you are not entirely sure what motivates them to achieve their goals.”
No separate tools, no manual report-building. Everything lives in one place.
Send a personalised secure link from your coach dashboard. Each individual receives their own unique assessment link by email — no platform login required for respondents.
The respondent completes 68 questions — Likert scale ratings and paired scenarios. Grounded in motivation research, completed in 12–15 minutes on any device.
An AI-generated report is produced instantly with tailored insights for every individual and team based on their roles and organisation.
Your AI coaching workspace helps you gain insight into reports, prepare sessions in seconds, generate ideas for future sessions, and ask questions that lead to actionable results.
Individual coaches and team coaches — the workspace adapts to how you actually coach.
Understand what drives each individual from day one. Ground every conversation in evidence, not instinct — with a precise motivation profile delivered in 15 minutes.
Map the motivational landscape of the whole team — alignment, friction, and individual needs — so your sessions are structured around real data, not assumptions about group dynamics.
Built on six decades of occupational psychology research — Herzberg’s Motivation-Hygiene Theory, McClelland’s Needs Theory, Hackman & Oldham’s Job Characteristics Model, Self-Determination Theory, the Job Demands-Resources Model, and Steger’s Work and Meaning Inventory — synthesised into 8 drivers that predict what energises a person in their current role.
“Motivation Drivers gave me clear, actionable insight into what truly drives each member of my team. The tool is intuitive and easy to use, and the results immediately improved the quality of my conversations with my team members. I would recommend it to any manager looking to better understand and support their people.”
“The motivation sessions have been expertly moderated, clarified the link between motivation and engagement and translated insights into practical, personalised action plans. We have already begun using this approach, and we are seeing positive results.”
“[Third testimonial — to be added]”
“[Fourth testimonial — to be added]”
For over two decades we have worked with leaders, teams, and organisations across the world, designing and delivering leadership programmes, coaching executives, and supporting teams through change.
One model shaped our thinking more than most: the Situational Leadership Model. It gave us a powerful lens for developing competence and confidence. But the longer we worked with clients, the more clearly we saw a gap it could not close — we struggled to reliably unlock what truly drove them.
Motivation is not enthusiasm. Our drive to satisfy unmet needs creates an internal tension — and it is that tension which drives us to take action. Action is what produces results. A person whose core needs are met does not need to be pushed. A person whose needs are chronically unmet will disengage, no matter how skilled they are.
We drew on 60 years of occupational psychology research to build a precise, ranked motivation profile for every individual based on their current role and organisation. And then we wrapped it in an AI workspace so coaches spend less time preparing and more time in the conversations that matter.






Monthly subscription. Every plan includes individual reports, team reports, and AI coaching credits.
Working in HR or L&D? See how this works for your organisation →
Whether you want to explore the platform, ask a question before signing up, or discuss how Motivation Drivers could work across your organisation — we respond within one business day.